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Monday, September 12, 2011

Food Trucks, Masters of Restaurant Branding

Can you guess what food this food truck serves just by looking at the truck?  I love how food trucks are very direct and straightforward about their brands.  Most times, there is no confusion as to what they sell.  While it is especially important for food trucks, being that they may set up in different locations and need to be there own billboards to folks that may be unfamiliar; the direct approach can work for anyone.



Maximus Minimus Truck from Seattle:
Maximus Minimus Menu



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